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Concept project Website

Juniper & Fade Hair Studio

Hair salon website for a fictional hair studio

A stylish, easy-to-use website for a small hair studio, built around the question visitors ask most: how do I book?

Concept project: this is a demonstration website design for a fictional business, created to show the kind of website Layout Loft can build. It isn't paid client work, and Juniper & Fade Hair Studio isn't a real business.

Website mockup

Concept project: desktop homepage mockup for Juniper & Fade Hair Studio
Desktop homepage (concept mockup)
Concept project: mobile homepage mockup for Juniper & Fade Hair Studio
Mobile layout (concept mockup)

About this concept

Intended audience

New and returning clients, mostly browsing on their phones, who want to get a feel for the studio’s style, find the right service, and book without having to call.

Design goal

Show the studio’s personality with large images and a clean layout, and keep the Book now button in view without crowding the page.

Look and feel: Soft pink tints with deep navy text and sky-blue details, generous white space, a friendly serif for headings, and rounded image frames for a calm, modern feel.

Proposed features

  • A Book now button that links to the studio’s existing online booking tool
  • A services page grouped by cuts, colour, and styling, with room for the studio’s own pricing
  • Stylist profiles with each person’s specialties
  • A gallery of the studio’s own work
  • A new client page covering what to expect and the cancellation policy
  • Hours, location, and parking information
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