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Concept project Website

Copperline Plumbing & Heating

Trades website for a fictional plumbing and heating company

A straightforward, trustworthy website for a local plumbing and heating company, designed so a homeowner with a leak can find the phone number fast, and anyone planning a job can request a visit.

Concept project: this is a demonstration website design for a fictional business, created to show the kind of website Layout Loft can build. It isn't paid client work, and Copperline Plumbing & Heating isn't a real business.

Website mockup

Concept project: desktop homepage mockup for Copperline Plumbing & Heating
Desktop homepage (concept mockup)
Concept project: mobile homepage mockup for Copperline Plumbing & Heating
Mobile layout (concept mockup)

About this concept

Intended audience

Homeowners, landlords, and small property managers nearby. Some are dealing with a problem right now and searching on a phone; others are planning a water heater replacement or a bathroom update and comparing a few local companies.

Design goal

Make it obvious what the company does and how to reach it, with a call button always within reach on mobile, while the service pages answer common questions before someone picks up the phone.

Look and feel: Deep navy with sky-blue accents and a pink call-to-action, bold sans-serif headings, and simple line icons for each service.

Proposed features

  • A tap-to-call button in the header of every page
  • Service pages for repairs, drains, water heaters, and heating
  • A service area page listing the towns covered
  • An online visit request form with an optional photo upload
  • An FAQ about visits and what to expect
  • An “About the team” page

Like the direction?

Tell me about your own business or idea, and we can shape a website around it.

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